Blog tagged as Customer Service

The Opposite of United. Customer Experience ... Delivered

04.27.17 2:03 PM - By Thomas Wieberneit - Comment(s)
I just had the pleasure of getting a few family days in the Club Med Bali resort and, being me, working and writing about customer engagement and customer experience, somehow cannot not observe. On top of this, Chef de Village Jeremie Gonzalez and his 280-strong team certainly deliver something that...

Content Management Systems - The Secret of Great CustServ

03.31.17 11:37 AM - By Thomas Wieberneit - Comment(s)
Today’s customer service requirements are getting ever more complicated for businesses. Customers encountering problems increasingly rely on self-help. Customers may start looking for solutions by searching on Google, on community sites, or inside a mobile app. A logical starting point depends on th...

Customer Service beyond the Chatbot Hype

03.06.17 5:20 PM - By Thomas Wieberneit - Comment(s)
2016 has been predicted to be the year of conversational commerce, and I’d say that this prediction largely held true. Conversational interfaces have become more and more mainstream, and their support by AI and bots has become all the rage. While people more and more turn to their smartphones and Go...

Apple Pay holds Banks in Stranglehold! Really? Poor Banks

02.15.17 6:04 PM - By Thomas Wieberneit - Comment(s)
In the past days two interesting articles around banks and banking innovation found their ways into my browser. One by Knowledge@Wharton on “How Banks Can Keep Up With Digital Disruptors” and the second one by Mobile Commerce Daily on “How four Australian banks are challenging Apple’s stranglehold o...

Marketing owns the Customer Data! Does it?

02.14.17 7:22 PM - By Thomas Wieberneit - Comment(s)
The customer, the elusive entity that every business is about – or at least should be about. The customer gets targeted, marketed to, sold to, serviced, analysed, shall have a positive customer experience, and sometimes even is made happy. The ‘customer’ as an entity is owned by the marketing depart...

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