Blog tagged as CRM

SAP belittles its CX chops - and why this is dangerous

01.25.25 6:23 PM - By Thomas Wieberneit - Comment(s)

Cloud Wars’ Bob Evans recently did an excellent and very interesting interview with SAP CEO Christian Klein about SAP’s priorities, which include integrating generative AI with SAP Business AI “to address complex business challenges an drive holistic transformation by optimizing processes like quote...

Agentforce 2.0 - Champ or Chump?

12.20.24 2:33 PM - By Thomas Wieberneit - Comment(s)

The News

On December 17, 2024, Salesforce announced Agentforce 2.0 after introducing Agentforce 1.0 during the company’s Dreamforce event. With it, it repositions Agentforce as a “Digital Labor Platform” that is capable of supplying businesses with an infinite workforce. This way, they shall be able ...

From Hype to ROI: Navigating Generative AI, CRM, and CX in 2025

12.09.24 6:30 PM - By Thomas Wieberneit - Comment(s)

It is hard to believe but another year just flew by. It was a year that was defined by considerable hope and hype about generative technologies. It also means that another year lies ahead of us, a year that may or may not bring change.

It also means that I get asked again for my outlook for CRM, CX a...

Salesforce, Agentic AI, and You

09.23.24 1:16 PM - By Thomas Wieberneit - Comment(s)

Salesforce told us its agents were coming, and it was still a surprise when the agents arrived.

If you’ve been conscious for the past year, you know how much news (or noise) there has been about artificial intelligence. Salesforce billed Dreamforce24 as “the largest AI event in the world.” It caugh...

Zoho - ready for enterprise prime time? What do customers say?

06.28.24 3:16 AM - By Thomas Wieberneit - Comment(s)

Zoho is well-known as a technology vendor for the SMB market. The company has products that support the whole range from single proprietors to larger companies. This range in itself is remarkable. For some time now, the company is diligently working on moving upmarket and to also support enterprises...

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