Thomas Wieberneit

Blog by Thomas Wieberneit

Google and SAP - A Marriage in the Clouds

03.10.17 4:58 PM - By Thomas Wieberneit - Comment(s)
On Mach 8, 2017, SAP and Google announced another marriage in the cloud during Google’s Cloud Next event: SAP HANA is certified on Google’s Cloud Platform GCP, and is generally available now. SAP Cloud Platform and more products and solutions are to follow. The Google Cloud Launcher marketplace will...

Watson meets Einstein - Elementary, my Dear Holmes

03.09.17 2:12 PM - By Thomas Wieberneit - Comment(s)
This week Salesforce and IBM announced a global strategic partnership to deliver joint, AI based solutions based upon Salesforce Einstein and IBM Watson, their respective AI platforms. The upcoming solutions will be designed to “deliver everage artificial intelligence and enable companies to make sm...

Customer Service beyond the Chatbot Hype

03.06.17 5:20 PM - By Thomas Wieberneit - Comment(s)
2016 has been predicted to be the year of conversational commerce, and I’d say that this prediction largely held true. Conversational interfaces have become more and more mainstream, and their support by AI and bots has become all the rage. While people more and more turn to their smartphones and Go...

Mass Distraction - The Case for a Consolidated Marketing Platform

03.04.17 2:06 PM - By Thomas Wieberneit - Comment(s)
These days, customer experiences increasingly need to be delivered with the help of technology. This does not mean that direct interactions and people are no more important in marketing, sales, or service; on the contrary, but that an increasing number of customers is using the web, social media, ch...

Trust in Crisis - Customer Experience is the Way Out

02.27.17 11:29 PM - By Thomas Wieberneit - Comment(s)
Trust is eroding. Not only in governments and media as we could clearly observe but also in independent organizations like NGOs and businesses. And in business leaders, experts, even into the famed ‘people like me’. According to the recently published 2017 Edelman Trust Barometer NGOs and businesses...

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