Blog tagged as Freshworks

How to walk a Fresh way towards CX and EX

11.24.21 6:34 PM - By Thomas Wieberneit - Comment(s)

The News

On November 11, 2021 Freshworks held its annual Freshworks Refresh event. This year, the event had a hybrid format with around 250 customers, partners and analysts participating on site while around 17k people have registered for online participation.

There was a social pr...

How to leverage The Power of Ecosystems

02.08.21 12:40 PM - By Thomas Wieberneit - Comment(s)

Ecosystems are a big topic. What makes an ecosystem successful? What hurts? Are there any key elements to ecosystems to make them succeed? Does it differ from communities? Can a vendor survive without one? Or even better: Can customers succeed without? There are lots of questions to be answered in t...

CRMKonvo - Freshworks on Platform, CRM and useful AI

11.21.20 9:35 AM - By Thomas Wieberneit - Comment(s)

Freshworks has is now officially a fresh (sorry, I really couldn't resist this pun) member of the club of platform players. The company introduced its own flavour of CRM and a platform that they build upon. What is next? Lot's of ground to cover. A CRKKonvo with Prakash Ramamurthy, Chief Product Off...

Freshworks officially cool now in the club of platform vendors

11.10.20 10:12 AM - By Thomas Wieberneit - Comment(s)

A few days ago, together with a group of fellow analysts, I was invited to attend the 2020 Freshworks analyst days that covered a lot of ground from corporate vision through strategy and of course, some announcements for the Freshworks Refresh 2020 Global Virtual Conference. These announcements came...

Salesforce goes SMB - again

07.29.19 7:00 AM - By Thomas Wieberneit - Comment(s)

The News

Last week, on July 24, 2019 Salesforce announced adding conversation channels to its Salesforce Essentials offering with the goal of giving small businesses more personalized ways to interact with their customers. As usual, you can read the press release below or directly on the Salesforce ...

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