Thomas Wieberneit

Blog by Thomas Wieberneit

Zoho Marketing Plus - How to Change the Marketing Game

05.11.22 11:49 AM - By Thomas Wieberneit - Comment(s)

 The News

On May 10, 2022, Zoho released Zoho Marketing Plus, its suite of marketing solutions.

You can read the complete press release here.

The suite combines multiple Zoho applications including Campaigns, Social, Webinar, Analytics, Marketing Automation, Workdrive, PageSense, Survey, and Backs...

How to measure the ROI of CX - A CXChangersTalk

04.28.22 10:42 PM - By Thomas Wieberneit - Comment(s)

These days, customer experience is one of the biggest topics. Many, if not most, vendors have restructured, reshaped, or just renamed their portfolios to reflect customer experience one way or the other. Customer experience is great, customer experience is valuable.

Now, what is customer experience?

A...

The almighty Metaverse - its Rise and Fate

04.27.22 7:02 PM - By Thomas Wieberneit - Comment(s)

This is the third part of my return of the undead series. The first two parts dealt with identifying what components or building blocks a metaverse ecosystem needs to consist of. These components basically define how metaverse can work and serve as a model for the identification of how/where partici...

The impact of the supply chain on the customer experience

04.19.22 7:06 PM - By Thomas Wieberneit - Comment(s)

There are a couple of lessons that the pandemic taught us, apart from that there are different opinions about whether Bill Gates makes us all drones via the vaccines …

The most important one is that there is a need to not only look at the demand side but to also look at the supply chain when one want...

Zoho Creator - the next wave of collaborative no-code/low-code development

03.03.22 2:04 PM - By Thomas Wieberneit - Comment(s)

The News

On March 3, 2022 Zoho released the new version of its Creator no-code/low-code platform. It offers a unified development platform to empower both IT teams and business users. 

The new release is targeted at building end-to-end solutions in an easy way. It combines integrat...

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