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Trust in Crisis - Customer Experience is the Way Out

02.27.17 11:29 PM - By Thomas Wieberneit - Comment(s)
Trust is eroding. Not only in governments and media as we could clearly observe but also in independent organizations like NGOs and businesses. And in business leaders, experts, even into the famed ‘people like me’. According to the recently published 2017 Edelman Trust Barometer NGOs and businesses...

Apple Pay holds Banks in Stranglehold! Really? Poor Banks

02.15.17 6:04 PM - By Thomas Wieberneit - Comment(s)
In the past days two interesting articles around banks and banking innovation found their ways into my browser. One by Knowledge@Wharton on “How Banks Can Keep Up With Digital Disruptors” and the second one by Mobile Commerce Daily on “How four Australian banks are challenging Apple’s stranglehold o...

Marketing owns the Customer Data! Does it?

02.14.17 7:22 PM - By Thomas Wieberneit - Comment(s)
The customer, the elusive entity that every business is about – or at least should be about. The customer gets targeted, marketed to, sold to, serviced, analysed, shall have a positive customer experience, and sometimes even is made happy. The ‘customer’ as an entity is owned by the marketing depart...

Customers dump Businesses for poor Service? Yeah, Right!

02.01.17 2:39 PM - By Thomas Wieberneit - Comment(s)
Good customer service, customer experience and customer experience management are all about technology and its right use. This is what many of the articles that one could read on various platforms can make one think. Just that it isn’t. I guess I contributed my share to this misconception, too. My e...

AI and Bots will kill our Future - Or Not

01.19.17 12:56 PM - By Thomas Wieberneit - Comment(s)

After the Hype

2016 has been the year of bots, AI, and automation the beginning of 2017 seems to be the time of looking at wider implications. There is a lot of discussion going on in academia, politics, and on the web, e.g. the one spurred by Denis Pombriant with a very readable article, and two fo...

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