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How to tie CX to business success in three simple steps

01.30.23 7:40 PM - By Thomas Wieberneit - Comment(s)

In 2022, the Forrester CX Index dropped for the first time in years, with nearly twenty percent of US brands seeing a drop in customer experience. 

Towards the second half of 2022, an increasing number of companies fear a recession and put their spending under scrutiny. 

At the sam...

Social media is dead - long live social media

01.20.23 3:13 PM - By Thomas Wieberneit - Comment(s)

Rest in peace, Social Media!

Yes, I know, you have been pronounced dead numerous times already, and that as early as 2011 by the Sillicon Valley Watcher, if not earlier. You lived on. Still, now you really need to admit that you are a dead thing walking.

You had a short, yet exhilarating life. And you...

Three CX predictions and how to get some value from them

01.13.23 5:41 PM - By Thomas Wieberneit - Comment(s)

At the end of a year and the beginning of the following year all kinds of research organizations and pundits make their predictions. So could I but then, this year I choose to have a look at some predictions and comment on them. After all, there are predictions for all sorts of areas, including CX. ...

How to improve CX in times of a downturn

01.09.23 10:40 AM - By Thomas Wieberneit - Comment(s)

Finally, it happened.

We lived in our blissful world of an abundance of money that fuelled the illusion of eternal and unlimited growth. The stock markets knew only one direction for a decade. They were rising and rising. Venture capital was readily available. Valuations of all sorts of companies, pr...

It is this time of the year again - your favourite articles of 2022

01.03.23 11:04 AM - By Thomas Wieberneit - Comment(s)

Happy New Year to everyone!

Apart from all the political suff that I do not want to dive into, the year 2022 has seen a lot of exciting events and topics, from the rise and fall of the Metaverse, to lots of defaulting crypto companies. Towards the end of the year, chatGPt stirred up quite some waves.

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