Blog tagged as Strategy

Great CX from an Oracle point of view

01.16.21 5:12 PM - By Thomas Wieberneit - Comment(s)

The CRMKonvos team started into the new year talking with Daniel Renggli, Director Field Marketing North at Oracle. As we all know, Oracle has a vast range of solutions across the whole value chain and is one of the few that can (almost) support a whole enterprise with its solution. Oracle was also ...

Digitization, Digitalization, Digital Transformation - A Stake in the Ground

12.29.20 3:15 PM - By Thomas Wieberneit - Comment(s)

Since about February or March of Anno Domini 2020 we regularly hear about how the Covid crisis is driving “digital transformation”. You now might ask yourself why I put this term into quotes. Bear with me for a minute, it’ll be explained …

For sure, this crisis is forcing many a company into enabling...

How to add more Punk to CX

12.18.20 5:02 PM - By Thomas Wieberneit - Comment(s)

With our guest Adrian Swinscoe the CRMKonvos team walked the line between Punk and CX, discuss what they have in common.

Adrian is the author of Punk CX, a book that he is not ashamed to admit was conceived after having a drink or two. Punk is a reaction to the attempt at perfection and an obsession ...

Salesforce, Slack, Facebook, Kustomer - the big epiphany

12.15.20 5:29 PM - By Thomas Wieberneit - Comment(s)

In the last few days two really interesting acquisitions caught my eye. The obvious one that hardly could be missed, is Slack being acquired by Salesforce for a whopping $27.7 bn, which, to put it into perspective, is $2.2 bn more than Salesforce forecasts as its revenue for the upcoming fiscal year...

This is the way of SugarCRM - a CRMKonvo

12.13.20 12:37 PM - By Thomas Wieberneit - Comment(s)

In this conversation we had the pleasure of talking to Clint Oram, chief strategy officer and one of the founders of SugarCRM. We discussed 2021 trends to find out which ones Cllint does see and, of course, which path SugarCRM is following on its trajectory to becoming a platform player an...

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