Blog tagged as Enterprise Software

Value, not greed! How a business software vendor translates SMB success into the enterprise

05.31.23 3:22 PM - By Thomas Wieberneit - Comment(s)

Zoho is well known as a vendor for business applications geared towards SMBs. As many other companies do, Zoho wants to support the upper mid-market and enterprises, too. After all, successful SMBs may grow into become enterprises and that might attract other enterprises. So, there are a good number...

Zoho - How a technology company reimagines business software

05.11.23 10:02 PM - By Thomas Wieberneit - Comment(s)

The News 

On May 4, 2023, Zoho held its Zoholics conference in Austin, TX which included a media and analyst track in addition to the customer track. After all, Zoholics is a customer event. During this event, about 80 participants of the former track had ample opportunity to learn about and dis...

The customer success movement

08.22.22 8:26 PM - By Thomas Wieberneit - Comment(s)

Customer success has become an interesting topic for software vendors and systems integrators, alike. I am thinking about this topic for a while now and now bring my thoughts to virtual paper after Jon Reed pinged me about it and after reading Josh Greenbaum’s very readable post about...

Death to the silos - long live the silos

12.21.21 7:36 PM - By Thomas Wieberneit - Comment(s)

The word is that it takes two to Tango. It turns out that sometimes it needs three! I will not spoil the excitement by naming who they are, though.

Why do we have silos in enterprise software? How to remove them? Do they even need to be removed? Does throwing more software at a software problem help?...

Zoho - A True Unicorn

03.02.20 11:06 AM - By Thomas Wieberneit - Comment(s)
End of January Zoho held its 2020 Zoho Days, an analyst summit, which I was happy to attend, along with more than 60 colleagues, as the only analyst from Germany, as it seems. Sadly, it took me quite a while to complete this – Zoho deserves a faster commentare. But hey, let’s look forward and get ro...

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