A few days ago, together with a group of fellow analysts, I was invited to attend the 2020 Freshworks analyst days that covered a lot of ground from corporate vision through strategy and of course, some announcements for the Freshworks Refresh 2020 Global Virtual Conference. These announcements came...
Blog tagged as AI
Freshworks officially cool now in the club of platform vendors
11.10.20 10:12 AM - Comment(s)
CRMKonvos - Raj Balasundaram on AI in Marketing and more
11.06.20 1:04 PM - Comment(s)
It was a Tuesday again. This time Ralf Korb and I greeted Raj Balasundaram, Senior Vice President of AI at Emarsys as our guest - and had a second one, but more on this special appearance below.
Of course we were interested in both sides, Emarsys, the marketing automation company ...
Salesreps still hate their CRM - Here's what to do about it!
10.13.20 4:31 AM - Comment(s)
Salesreps really love to feed data into their CRM system after a long day, or even during the week-end. They are truly looking forward to their weekly sales call with numbers that every single one of their colleague massaged themselves. They are obsessed with typing all sorts of entries into a quota...
SAP to acquire Emarsys in an aggressive move
10.06.20 4:32 AM - Comment(s)
The News
On October 1st, 2020 SAP announced its intent to acquire Emarsys, a leader in the personalization area and omnichannel customer engagement management specialist. The transaction is expected to be completed in Q2/2020 and still subject to regulatory approval. The purchasing price is not discl...
Why TikTok is a fit for Microsoft, Walmart and Oracle
09.15.20 3:41 AM - Comment(s)
Will ByteDance be able to sell some of its non-Chinese TikTok business or not? TikTok, the app that is all the rage with millenials who post thirty second movie clips and seem to have tremendous fun with it. And which got valued at more than $ 50 bn US before it was threatened with a ban in the US. ...
