Thomas Wieberneit

Blog by Thomas Wieberneit

From Hype to ROI: Navigating Generative AI, CRM, and CX in 2025

12.09.24 6:30 PM - By Thomas Wieberneit - Comment(s)

It is hard to believe but another year just flew by. It was a year that was defined by considerable hope and hype about generative technologies. It also means that another year lies ahead of us, a year that may or may not bring change.

It also means that I get asked again for my outlook for CRM, CX a...

Salesforce delivers Q3 numbers and bets the house on ... what?

12.04.24 2:55 PM - By Thomas Wieberneit - Comment(s)

The News

Yesterday, December 3, 2024, Salesforce reported its Q3 / 2025 numbers.

The company reported a total GAAP revenue of $9.44B US, which is a year-over-year change of eight percent and also slightly above the guidance of up to $9.36B that it gave after Q2. In addition, Salesforce raised the lowe...

Does Zendesk enable a true human - AI partnership?

10.11.24 9:16 PM - By Thomas Wieberneit - Comment(s)

The news

On October 9, 2024, Zendesk held its AI Summit in New York’s Chelsea Industrial. The AI Summit is an event mainly for customers to inform themselves about what is new at Zendesk but also to network with each other. The event featured an interesting lineup of customer and partner speakers, he...

Salesforce, Agentic AI, and You

09.23.24 1:16 PM - By Thomas Wieberneit - Comment(s)

Salesforce told us its agents were coming, and it was still a surprise when the agents arrived.

If you’ve been conscious for the past year, you know how much news (or noise) there has been about artificial intelligence. Salesforce billed Dreamforce24 as “the largest AI event in the world.” It caugh...

Who's in the driver's seat - Human or Agent?

09.19.24 6:54 PM - By Thomas Wieberneit - Comment(s)

Oracle Cloud World is in the books, Dreamforce just wrapped up, Hubspot’s Inbound event is still on, and there is one key theme that overarches all three events.

And no, it is not Larry Ellison getting all cozy with AWS (or Azure, for that matter). It is also not that his keynote was distinctly geeky...

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