Thomas Wieberneit

Blog by Thomas Wieberneit

Microsoft Layoffs: Profits, CEOs, and a Culture of Fear?

08.01.25 4:25 PM - By Thomas Wieberneit - Comment(s)

This will be a rant, but a rant with roots in the belief that employee experience fosters customer experience.

As it should be well-known by now, Microsoft fired around 9,000 employees in July, after doing some smaller layoff rounds already in 2025, totaling more than 15,000 employees according to th...

Zoho goes all in with AI - bold or inevitable?

07.24.25 11:17 AM - By Thomas Wieberneit - Comment(s)

The news

On July 17, 2025 Zoho launched Zia LLM and deepened its AI portfolio with agents, an agent builder, MCP support and an agent marketplace.

Key announcements from the press release include:

  • In-House LLM: Zoho has developed its own large language model, Zia LLM, which comes in three sizes (1.3B, ...

Creatio goes agentic but adds an interesting twist

07.01.25 11:00 AM - By Thomas Wieberneit - Comment(s)

The news

On June 25, Creatio announced the launch of version 8.3 of its platform, dubbed as the “Twin release”. The release features new prebuilt role-based AI agents, a unified conversational interface, and AI-powered no-code development tools. These new capabilities are natively embedded into the c...

Agentforce 3 - finally ready for the enterprise?

06.28.25 6:13 PM - By Thomas Wieberneit - Comment(s)

The news

On June 23, 2025, Salesforce announced Agentforce 3, the third iteration of its Agentforce platform. Agentforce 3 is a major upgrade to Salesforce’s digital labor platform. It gives customers the visibility and control that is needed to scale AI agents that already have proven useful at many...

The CDP is dead – long live the CDP!

06.05.25 6:11 PM - By Thomas Wieberneit - Comment(s)

In the past few years, I have written about CDPs, what they are and what their value is – or rather can be. My definition of a CDP that I laid out in one of my column articles on CustomerThink is:

A Customer Data Platform is a software that creates persistent, unified customer records that enable bus...

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